Harness the power of audience data to unleash
Primer powers today’s fastest-growing startups
No more vlookups and CSV merges. All your first and third party data in one place.
Larger and more targeted audiences with the most comprehensive B2B data marketplace.
Up to 90% match rates and 50% decrease in cost-per-lead. Better data means better efficiency.
With other data enrichment tools, I’d get 30-40% match rates. With Primer, I got 90% on Facebook, Linkedin and Instagram. I couldn’t believe my eyes!
Primer really helped us unlock performance marketing. Once we started using it, our CPL decreased by 55% and our MQLs increased by 34%. It was just night and day.
I see Primer as a foundational component for GTM motions more than part of the “martech” stack. It’s our key tool for pushing signal-level data into our workflows."
Head of Growth Marketing, ChartHop
Head of Growth Marketing, Air
Head of Growth & Revenue Operations, Vouch
Get details on any company, industry, or role from 10+ data providers -- whether it's SMB, enterprise, HR, fintech or dev tools.
Understand your B2B target audience like never before with hundreds of unique data filters and attributes.
Unlock revenue by targeting your B2B audience on B2C channels. Unleash the power of your data.
Access not just one but 10+ data providers. Get detailed data across any segment, industry, and role – from SMBs to enterprise, HR to fintech, CMOs to engineers.
Signals and filters help you understand your target market like never before. Size your TAM, test new segments, or hone in on your ICP – all with a new level of clarity.
Unlock hidden revenue by mixing and matching data sources and destinations. Unleash the power of your data.
See how Primer can supercharge any marketing motion—across the full funnel.
There’s magic in syncing any B2B dataset with everything in your martech stack.
Start by combining data from any and every source
Primer dynamically transforms data so it’s instantly usable
Create high-definition, hyper-targeted audiences
Deploy your audience on any app with a single push
Get insights and hit your growth goals