Clay
Send the account lists, contacts and signals you build in Clay to Primer with Clay’s HTTP API action and Primer’s ingestion API. Primer turns them into audiences you can refine and activate across your advertising channels. Available in beta through the Primer API, on request.
Product example: six connected data sources: Salesforce, HubSpot, the Primer Pixel, CSV upload, Amazon S3 (beta, carrying Snowflake and Fivetran exports) and the API (beta). The SaaS Finance Leaders audience keeps 2,140 records from the CRM, 1,812 of them enriched by Primer, and adds 16,472 people from Primer's database of about 300 million people. Data shown is illustrative.
No. Clay pushes rows to Primer through its HTTP API action; Primer doesn’t pull from Clay.
People and companies, using the same fields as a CSV import, including the account lists and signals you’ve built in Clay.
Not yet. It runs on the Primer API, which is in beta and opened on request. Contact support@sayprimer.com to get access.
Bring your data in, send audiences out, and see what’s working—across the tools your team already uses.
