Get Primer alerts in Slack

Primer posts your highest-intent website conversions, such as revealed visitors and form fills, to a Slack channel in real time, so your team can follow up while buyers are active.

Book a demo See setup steps

What you can do

Post website funnel conversions to a channel as they happen
Alert sales when an in-ICP account converts
Share the same events that drive your conversion metrics

How to set it up

In Primer, go to Settings → Notifications
Connect Slack and authorize Primer
Pick the channel Primer should post to

Read the setup guide Troubleshooting

Which plays use this connection?

Frequently asked questions

What does Primer post to Slack?

Website funnel conversions, such as revealed visitors and form fills, as they happen.

Where do I set up Slack?

Under Settings → Notifications in Primer.

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Bring your data in, send audiences out, and see what’s working—across the tools your team already uses.

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